Has Google Earth Destroyed the Aerial Photography Business?

Google Earth is a great resource, and yet one of the most controversial things online. Mostly due to the fact that people enjoy their privacy, and do not like aerial pictures of their properties; they find it intrusive. So too, do many governments of the world, some of which are trying to hide things, others that are trying to keep various assets safe, and some that are definitely rogue nations with something to hide.

Drug Dealers despise Google-Earth big time and do not wish to have their lavish estates photographed, and very wealthy, but very honest individuals would like to leave well enough alone, and do not wish to engage the Internet Surfing version of the paparazzi. Indeed, everyone, including the innocent and the not so innocent has at least some apprehension about Google-Earth.

Most would agree that even so, it is a good tool to have and it keeps large corporations, governments, and others honest with regards to the environmental concerns and what they are up too. Most folks believe in transparency, and nothing could be more transparent than an aerial photo. Of course, with every new type of technology that is brought to the public, it will send shock waves to the old way of doing things, and this one has definitely sent a sonic boom to those who specialize in Aerial Photography.

Not many people are aware of this, and indeed, the only reason I am is that before retirement, I was a big consumer of aerial photographs, over lays, maps, and such. We used them when strategically looking for clientele and planning our marketing plans within a city or target zone. A full size aerial map could costs $100s of dollars, and we spent 10s of thousands of dollars on them each quarter.

Real Estate Developers, land speculators, civil engineers, large corporations, and government entities were also very big consumers of aerial-maps. Aerial Photography Companies made over half their money this way, while also taking specialty photos while flying over the homes, buildings, and areas for a specific consumer.

Since 50% or more of their income was aerial map type photographs most of them have gone out of business now. Often it was a couple of people and an airplane owner, and a nice little small business. Generally, there was one in every county in the US and 2 or more in every major city.

Today it is difficult to find such specialists, and it is rather unfortunate, but indeed, this is the price of progress, so please consider this.

View Sonic PJD5122 – Pay Less for More

These days, people are using projector for everything; working at the offices, presenting a project at schools, or watching movie together with your family at home. If you are looking for a projector with great performance, you may want to find a View Sonic PJD5122.

This projector is using advanced DLP (Digital Light Processing), the same technology that is used in the Hollywood. It has SVGA resolution to support high definition signals. It also projects 2,700 lumens for clear and produces bright images in most lighting conditions. It also supports up to 120Hz frame rates and has 3D ready DLP technology.

View Sonic PJD5122 delivers brilliant, sharp color, and high contrast images for presentations, charts, or video because of Brilliant Color™ technology. This 5-segment color (RGBWY) wheel produces more accurate color than standard DLP projectors.

This projector is very suitable for mobile and professional busy presenter. It only weighs 5.1 pounds. Its light weight makes it easy to be carried around. It also has a direct off feature. This feature allows a busy presenter to simply unplug the projector. She/he doesn’t have to wait for the cool down phase that usually takes time. The direct off feature also protects the lamp life from sudden power blackouts. For additional security, the projector has a security bar, a lock port and a PIN lock function.

For people with environmental concern, View Sonic PJD5122 has eco-mode. This feature is also has capability to extend the lamp life up to 6000 hours. Eco-mode reduces fan noise so you won’t be distracted during important presentations.

Set to present feature in View Sonic PJD5122 make it easier to set the projector. With 8 preset picture modes, such as Whiteboard, Cinema, or Daylight. Those modes will be able to help you to obtain the maximum image quality.

This View Sonic PJD5122 comes with the quite good warranty. You will get 3-year limited warranty for parts, 1-year warranty for lamp, and first year free Express Exchange® service.

Although View Sonic PJD5122 has many sophisticated features, some people report complaints against it. Some people experienced difficulty while operating it because the power cable is too short. Several users are complaining that there are not HDMI or Component inputs. Another complains is that the projector could stop suddenly in order to search for a signal.

Overall, this View Sonic projector does have high tech features to bring you enjoyment while using it. It is possible to be the best deal at its price range.

On-Demand CRM – Integration Hub for the Small Business or Enterprise Department

There is an interesting phenomenon happening in the small and medium business segment. The widespread adoption of on-demand or software as a service (saas) CRM, led by Salesforce.com, and followed by companies such as NetSuite and RightNow Technologies.

Well, that’s not really new.

What is new is the expanded use of saas CRM software within these mini-enterprises, whether independent businesses or smaller divisions or departments of larger corporations, as their principal business platform. Since saas CRM manages the lifeblood of the business, sales and customers, and is increasingly more user friendly and flexible, it is becoming the preferred method for companies to manage their business.

As a result, it is also becoming the de facto integration hub, or SOA enabler, for the smaller enterprise.

A case in point is the experience of a well-known educational products sales company. It’s parent company sells educational toys through retailers. However, it launched a division that sells education-oriented items to schools and school districts, such as a handheld screen-based interactive tool that uses story narratives to teach English proficiency to non-native English speakers. This newer division established a territory sales model, with geographically-based sales executives selling to school districts in their area.

The main corporate entity has only a handful of account managers who sell to large retailers such as Wal-Mart and Toys’r’Us. Whereas it is geared towards a retail sales model and related B2B IT infrastructure, the newer division had the infrastructure needs of a territory-based direct sales model. They required a CRM application to track leads, opportunities, and closed sales, and because of the reduced bandwidth of this smaller business unit, they required the efficiency gains of an automated commission calculating application.

With no dedicated IT resources (IT resources are tied to corporate and are available “on-loan” to the new division), and a need to ramp-up quickly, the division chose to bring the CRM and commission calculation functionality of the on-demand model. They chose Salesforce.com and Xactly Corporation, respectively, to fulfill these functions. The one on-premise application they had access to was Oracle Financials for accounting.

The missing piece was to integrate these applications together. They chose to go with a packaged integration platform, adopting their subscription-based pricing model and on-premise software.

In addition to being the CRM platform for the new division, Salesforce.com is also serving as the de facto “enterprise service bus” to incorporate the accounting functionality of Oracle Financials, and to trigger Xactly to do it’s job of calculating sales commissions.

This use of Salesforce.com as a de facto on-demand ESB platform was noted in an August 2007 white paper entitled “Busting Myths of On-Demand Integration,” by Peter Coffee, Director of Platform Research.

“On-demand platforms exhibit the growing capability to provide a foundation for integration,” he said, citing a May 2007 announcement of the Salesforce.com SOA technology that enables the exposure and consumption of web services.

In the same paragraph he notes:

“This is not to say, however, that a move to a Web services protocol strategy (such as that of using a saas application such as Salesforce.com) is a prerequisite for on-demand integration…there are options available for use with the salesforce.com platform” such as custom coding or a third party integration platform.

In other words, on-demand applications, Salesforce.com being the most prominent, are quickly establishing themselves as integration hubs the way ESB providers such as Sonic Software, IBM’s Websphere, and BEA’s Weblogic were formulated to be.

These SOA solutions, however, are cost-prohibitive for smaller companies, divisions or departments, and are often managed by enterprise IT staffs who are unresponsive to the needs of the department. These smaller enterprises have to fend for themselves, and are adopting on-demand applications that require little to no IT involvement.

IT typically has to get involved when it comes to integration, according to Coffee. Such was the case with the educational products company. Their IT department provided the input that the newer division needed to give the technical “thumbs-up” to the integration solution. But due to human bandwidth issues they decided to go with a fully delivered integration solution as opposed to the traditional toolset that is typically sold to IT departments.

Tying together Salesforce.com, Oracle Financials and Xactly Corporation was done in the span of four months and cost less than $50,000. Why did it take that long? Because they had to take a breather between deciding on an integration vendor and a commission calculation vendor.

Compare that with enterprise application integration projects which typically take nine months or more and cost hundreds of thousands of dollars, and you can see why Salesforce.com, together with fully configured integration solutions, are quickly becoming the “integration hubs” or systems of record for the smaller enterprise.